Tuesday, 08 July 2014
Published in Blog

This is one of the most frequently asked questions in store, as you grapple with what does "Lyocell" mean or "Viscose"?
Lots of you love the traditional fabrics like cotton, silk and linen because you know what they are but tend to shy away from some lesser known, but equally luxurious fabrics. Be afraid no more!

Lyocell
This fibre is made from the pulp of eucalyptus trees and is obtained by an organic spinning process, so is Eco friendly. It is absorbent, wrinkle resistant and can take on the appearance of cotton or silk. Tencel is the brand name of lyocell. Loved and well used by Marimekko and By Malene Birger. Shop By Malene Birger: http://goo.gl/V7HNNH

By malene birger synna sweatshirt model

Cupro
This is the European cousin to Tencel, made from reprocessed cellulose, primarily wood pulp. It breathes like cotton, drapes beautifully and feels like silk, we have a Second Female dress in this fabric and I was convinced it was silk. Shop here: http://goo.gl/RXxO0D 

palma dress 2

Ramie
Not as well known as linen, but nevertheless, one of the oldest fabrics and used in Egypt to wrap mummies!
Made from a plant called China Grass, a species of nettle, and has very similar properties to linen. Great incorporated into knitwear to create the interesting textures found in Crea Concept pieces. Shop Crea Concept: http://goo.gl/uGSNzq

crea-concept-crinkle-linen-jacket

Modal
The fibre is often made from beech trees and has the benefits of being very water absorbent and is silky smooth and soft. Perfect for luxurious basics which Marc Aurel does so well. Shop Marc Aurel: http://goo.gl/zwFTUj

Marc Aurel Fashion Shop Online

 

Viscose
Structurally this fabric is very similar to cotton ( but must be cold washed!) and is made from wood cellulose. Just had a look through the rails and there are some great Marella and Marimekko pieces which at first glance look like cotton, but actually made using viscose. Shop here: http://goo.gl/bzPVW6

Marimekko Kot Kot Top Shop Online

The beauty of all these fabrics is that they can be cold-washed too.

Wednesday, 30 October 2013
Published in Designers

Marimekko is a Finnish design company based in Helsinki whose first important contributions to fashion started in the 1960s and 1970s. They are particularly noted for brightly-coloured printed fabrics and bold black-and-white contrasts, used both in women's garments and in home furnishings.

Their simple but yet very distinctive designs come from a mix of emotions; whether its joy, calm or silence - every emotion inspires them differently. Marimekko celebrated its 60th anniversary in 2012 in Helsinki. 

To find out more about Marimekko, visit: www.marimekko.com